Profitable mail order marketing by Lawrence Cooklin

Cover of: Profitable mail order marketing | Lawrence Cooklin

Published by Heinemann in London .

Written in English

Read online


  • Mail-order business.

Edition Notes

Includes index.

Book details

StatementLawrence Cooklin.
LC ClassificationsHF5466 .C59 1976
The Physical Object
Paginationx, 214 p. :
Number of Pages214
ID Numbers
Open LibraryOL4949746M
ISBN 100434902594
LC Control Number76377838

Download Profitable mail order marketing

This book covers some of the basics in the mail order business. The author uses many examples from his own mail order business. He gives advice on: inexpensive publicity releases, obtaining a mailing list, zoning laws and producing or sourcing your products. This book gives hope to those who want to start a mail order business/5(2).

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You buy the book that explains all the procedures for making millions via mail order. Included with your "book of knowledge," is a camera ready circular advertising this book - the same one you send for to make YOU rich - and a dealership instruction sheet. The easiest, and most profitable mail order business is a mailing list supply business.

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Ron Playle started his mail order book business 15 years ago and now has a profitable, full time business with hundreds of books in his catalog. He started with one mimeographed book. A Texas dealer started a few years ago on a part time basis. Now he has his own warehouse and sells hundreds of books in his catalog distributed nationwide.

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Subscribe to a marketing newsletter or other publication. Volunteer your time to a charity or non-profit organization. Donate your product or service to a charity auction. Appear on a panel at a professional seminar.

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My question is based on open rate, currently, I am doing Email Marketing (sort of service marketing) but I am not getting leads through emails so can you tell me how can I approach my readers and secondly, my email going into a SPAM folder.InTiffany's Blue Book was the first mail-order catalogue in the United States.

InAaron Montgomery Ward of Chicago produced a mail-order catalogue for his Montgomery Ward mail order business. By buying goods and then reselling them directly to customers, Aaron Montgomery Ward was consequently removing the middlemen at the general store and to the benefit of the customer.

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